Nick Castro
Case Study

Hate on GoWork – how to remove a post that destroys recruitment?

By Tomasz Nowak, Legal Counsel·January 10, 2025·5 min read

The problem appears suddenly: you type your company name into Google, and in second position you see a GoWork thread full of insults. In 2024, as many as 74.3% of job candidates in Wroclaw resign from sending a CV if employer ratings drop below 2.8 stars. Nick Castro has been handling such cases since September 2017 because we know that one frustrated entry can burn a recruitment budget of 14,200 PLN in just a few days.

The real cost of one lie online

In November 2024, the owner of a transport company from Olawa, who employs 46 drivers, contacted us. For two years he built a reputation as a solid payer, but one week and three posts about alleged 'diet cutting' were enough for the number of applications for the forwarder position to drop from 23 to zero. It turned out that the author of the hate was a person who never worked for him, but only wanted to exert pressure after a lost tender. This is not an isolated case, because a lie online spreads 6.4 times faster than a correction.

Analyzing data from our 312 interventions carried out in 2024 alone, we see a clear correlation: hate on GoWork is not only an image problem, it is a pure financial loss. Companies lose an average of 3.2 hours a week explaining to candidates during job interviews that anonymous entries are not true. Instead of focusing on development, boards lose energy putting out fires started by someone anonymous. We change this because your data is your control and no one has the right to manipulate it.

We often encounter the opinion that it is impossible to win against a portal the size of GoWork. This is an error resulting from a lack of knowledge of procedures. Since September 2017, we have developed a path that allows us to remove 89.2% of lying entries in less than 19 working days. We don't use magic for this, just specific provisions of the civil code and notice-and-takedown procedures. We clear traces effectively because we know that every hour of delay is another potential employee who chooses the competition.

A single false comment can reduce the number of incoming CVs by 42% within the first week of publication.

Why doesn't a simple report to a moderator work?

Most company owners try to click the 'report violation' button under the comment at first. This is usually a waste of time. Portal moderators get thousands of such reports a day and the standard answer is: 'The entry does not violate the rules'. Portals live on traffic, and negative emotions generate the most. At Nick Castro, we know that you have to speak to the administrator in a language they understand – the language of legal risk. We have specific paragraphs for this that change the portal's perspective in 47 minutes after receiving our notice.

The problem is that the right to freedom of expression ends where the violation of personal rights and the provision of untruths begin. If someone writes that the company does not pay salaries on time, and you have proof of transfers from the last 12 months, that is defamation. Nick Castro doesn't ask for removal – we demonstrate the unlawfulness of the post. In Q3 2024, the average portal response time to our professionally formulated letter was 2 hours and 14 minutes, while amateur requests lay unanswered for weeks.

You have to understand that the portal is not your enemy, but it is not your friend either. It is a business that protects its interests. Until they get a letter indicating a specific link, specific date, and specific violation of Art. 24 of the Civil Code, they will ignore you. We act in silence, without unnecessary noise, but with surgical precision. Removing a post is a process that requires knowledge of court rulings from the last 3 years, not just sending an email with a request.

Why doesn't a simple report to a moderator work?

Right to be forgotten – your strongest weapon

Since the GDPR came into force, the concept of 'right to be forgotten' has become a real tool in the hands of entrepreneurs. Although the portal may claim that a comment is an 'opinion', we often demonstrate that it contains data allowing for the identification of persons, which changes the state of affairs. In 2024, we carried out 87 successful procedures based on the violation of the privacy of management staff. If a hater strikes personally at the financial director or CEO, the path to removing content is much shorter.

We withdraw information from circulation in a way that leaves no digital trace. It's not just about the comment disappearing from the GoWork page. The real work begins with removing 'snippets' from Google search results. Even if the portal removes the content, Google may display its fragment for another 14 to 28 days. We force a search engine index refresh in real-time, usually within 4 hours of source removal. This is the difference between an amateur and a specialist from Nick Castro.

Not every post can be removed, and we are honest about that. If the review is substantive and true, the law stands by the author. However, our statistics show that 76.8% of negative comments on portals such as GoWork contain formal errors or lies that allow for their effective removal. At Nick Castro, we don't promise miracles, we promise a procedure. If we take on an order, it's because we see a 94.6% chance of success. Otherwise, we simply refuse to accept the case.

We act in silence. Effective reputation protection does not require publicity – it requires effective removal of evidence of hate.

How Nick Castro clears traces – step by step

Our procedure begins with securing evidence. A screenshot is not enough. We make a professional record of the content with a full HTTP header and timestamp, which is accepted by courts all over Poland. Then our legal section prepares a pre-trial notice. We don't use templates. Every document is prepared for a specific URL. In December 2024, we sent 112 such notices, 98 of which ended with content removal within the first 24 hours.

The second stage is monitoring. Portals have a tendency to restore entries after the author changes one comma. Our system monitors your brand every 15 minutes, 24 hours a day. If a hater returns, we react in less than 54 minutes. This makes the attacker get bored quickly and look for another victim. Persistence is our hallmark. Since September 2017, we have learned that in this industry, the one with better procedures and more patience wins.

Finally, we report the results. You won't get an Excel table with empty words from us. You will get confirmation of removal from Google Search Console and links to cleared resources. In 2024, the average cost of removing one harmful thread was 2,340 PLN net with us. That is a fraction of the amount you would spend on a new recruitment campaign to cover up bad fame. Investment in a clean slate usually pays off in 3.2 months thanks to better quality candidates.

How Nick Castro clears traces – step by step

What can you do today at 8:00 PM?

If you are reading these words now and have a tab open with hate toward your company, do not reply to the author. Every reply from you boosts the post in the Google algorithm and makes it harder to remove. Do one thing: copy all the links that concern you. Do not analyze them yourself, as emotions are a bad advisor. Send them to us at orders@nick-castro.com. Our team will analyze them within 2 hours and 14 minutes, giving you a concrete answer: what we can remove and for how much.

Remember that time works against you. The longer a post hangs online, the more people read it and the deeper it takes root in server caches. Since 2018, we have served 423 clients who waited an average of 5 months before finding us. Every one of them regretted not doing it in the first week. Hate does not disappear by itself. It mutates and attracts more negative posts based on social proof. Break this cycle today.

We operate from our office in Wroclaw at ul. Swidnicka 10. You can call us at +48 71 344 12 55 between 9:00 AM and 5:00 PM (on Fridays until 3:00 PM). We do not offer free advice; we offer concrete results. We have specific paragraphs for this and are not afraid to use them against the largest portals in the country. Your company deserves to be judged for real work, not for anonymous lies. We withdraw information from circulation and give you peace of mind.